Toteme Introduction
Best-in-class Importer + Distributor and Value Added Service provider for expansion in Greater China
Toteme‘s management team consists of executives with long-standing industry relationships in Greater China and extensive experience with global beverage companies.
We leverage our comprehensive history of success growing niche and market leading alcoholic beverage brands in Greater China to gain our partners the greatest competitive advantages while driving their brands through our accelerated growth models.
Importation, Warehousing & Logistics
China is a dynamic and complicated market with strict importation and beverage regulations. Toteme takes responsibility for navigating these processes and ensures regulatory compliance.
Toteme provides end-to-end supply chain management from production facilities to clearing stock through customs across Greater China.
Toteme's expert team and network of best-in-class vendors ensures smooth transport and storage of product from origin through customs and into the domestic distribution network.
Distribution
Toteme's distribution network reaches all regions and key cities across Greater China.
Our comprehensive distribution network expands across all of Greater China.
We have direct and long term working relationships with over 200 beverage wholesalers including the largest Tier 1 wholesalers in each region and an extensive Tier 2 network of direct-to-retail wholesalers.
Route-To-Market Model
We selectively partner with brands as a 360-degree master importer and distributor through our accelerated Route-To-Market model or customizable Value Added Services program.
The traditional RTM in Mainland China has two to three tiers of distribution, with the depth of the distribution being based on the product, price, channel and brand awareness.
Toteme is first and foremost a best-in-class Master Importer and Distributor. If your brand is selected for this RTM, we offer our full services of importation, distribution, sales and execution of marketing programs.
As a Value Added service provider, Toteme, offers brands the ability to directly influence consumers and the trade through activations at the outlet level.
Sales & Business Development
Toteme leverages its core strengths, direct selling capabilities and expansive network to achieve ambitious objectives through high impact business drivers.
The traditional RTM in China is simply a logistics model with each distribution tier having vast portfolios with 1000s of brands and who are only responsible for their direct customers. While this can be acceptable for market leaders or commodity products, brands looking for accelerated growth cannnot succeed in this model.
Toteme directly develops your brand alongside all stakeholders. Our sales team is integrated into every tier of the distribution chain, building business from the ground up in order to benefit all partners.
This integrated approach allows us to influence the full scope of brand development, from individual outlet activations all the way to region-wide wholesale initiatives
Marketing
Above all, we are brand builders. Our team of industry experts leverage marketing and brand building initiatives at all levels to penetrate key channels and rapidly establish new brands
Working extensively with budgets ranging from large-scale to modest, we execute professional drinks campaigns through tireless collaboration with our partners.
Whether it is large one-off events, sustained events, or promotions, Toteme builds activations that create positive engagement with your target demographic. Everything from branded events, supported events, festivals, masterclasses and promotional activities are available.
China, Taiwan and Hong Kong are unique and challenging markets. Going beyond translation services, we utilize our multi-cultural expertise when localizing your brand’s message in order to convey an equivalent image to Chinese consumers.
